Skip to main content
Illustrative ranges · PDF · Work email required

Apparel Retail Math Benchmark Pack 2026

Illustrative channel ranges for 16 key apparel retail-math formulas: bad, good and great reference bands for DTC, wholesale, luxury and mid-market.

16 formulas · 4 channels · Updated April 2026 · Free with work email

What's inside

Ranges across DTC, Wholesale, Luxury, and Mid-market.

Margin metrics
IMU, MMU, Gross Margin %, Markdown %, Allowances %
Inventory metrics
WOS, FWOS, Turns, Stock-to-Sales, Fill Rate, Accuracy, PO Coverage
Productivity metrics
Sell-through, GMROI
Growth & customer metrics
Return Rate, Comp Store Sales
Illustrative, not a published benchmark. These bands are reference points from operator judgment, not measured data. Your category mix, brand equity, customer demographics, and cost structure move the right range up or down. Use the pack as a starting point, then set targets from your own history.
Benchmarks

Get the Benchmark Pack

Illustrative bad / good / great ranges by channel for 16 apparel retail-math formulas. Work email only — no sales calls triggered.

  • Emailed to you
  • No credit card
  • Work email required
  • Yours to keep

For brand, retailer, wholesaler and manufacturer teams. We email the link to your work address; requests from companies we can’t verify are reviewed first.

Frequently asked

Which formulas have illustrative ranges?

IMU, MMU, sell-through rate, GMROI, weeks of supply, forward weeks of supply, inventory turns, fill rate, markdown %, gross margin %, allowances %, stock-to-sales ratio, return rate, inventory accuracy, comp store sales, and PO coverage. For each, the pack shows illustrative bad / good / great bands across DTC, Wholesale, Luxury, and Mid-market channels.

Where do the ranges come from?

They are illustrative reference points, not a published benchmark — editorial operator judgment from hands-on apparel planning work, not a measured dataset or survey. Set targets from your own history: your category, your customer, and your brand equity all move the right band up or down.

Why do the ranges differ by channel?

Apparel economics are not uniform. DTC margin structure absorbs return + shipping cost in IMU; wholesale margin is capped by retail-partner demands. Luxury supports higher IMU because markdowns damage equity; mid-market lives in the middle. One range applied across every channel misreads the business, because the cost structures behind each channel differ.

How is this different from industry benchmark reports?

A benchmark report measures a defined sample. This pack does not — its ranges are illustrative reference points from operator judgment, so read them as a starting point, not a measured norm. What it offers is specificity: every range is attached to a formula you use in planning — IMU, WOS, fill rate — and split by channel.

Know the ranges. Set your own.

RetailNorthstar tracks these metrics live against the plan you set from your own history — so the gap between plan and actual is always visible.

No credit card. No commitments.

Connected merchandise planning — live in weeks, not quarters.